Fake Bake uses three organic tanning agents – Dihydroxyacetone (DHA) boosted by DMI & Erythulose – without any stains or dyes. Fake Bake enhances your own skin pigments and works with your own unique skin tone to produce a naturally-based darker pigmentation on your skin’s surface. It gives you a natural looking tan that lasts longer. Fake Bake gives you an even, golden bronze tan making you look flawless. Fake Bake is paraben-free and has no artificial preservatives. Its a safe and healthy product that can even be used safely on your face. The same Fake Bake product actually works for everyone – no matter what skin tone or skin type you have – because the natural ingredients work to enhance your skin’s unique pigment. This moisture-rich formula dramatically softens skin, making Fake Bake the only tan that is actually good for your skin.